PRINT & MERCH DESIGN

Your brand doesn't stop at your website.

I design stickers, t-shirts, business cards, and print materials that keep your brand consistent everywhere people encounter it online, in hand, and out in the world.

Every touchpoint is a chance to make an impression.

A great website gets people to trust you online. But your business card, your sticker on someone's laptop, your team wearing your shirt those are the things people remember in the real world.

When your print and merch look like they belong with the rest of your brand, everything feels more intentional. More professional.

Your business cards don't match your website or social media
You've been handing people something you're not proud of
Your merch was designed quickly and it shows
You don't have print-ready files and don't know where to start
Your brand looks inconsistent across different materials
You have a new brand and need everything to catch up

What I design.

Everything your business hands out, wears, or ships aligned with your brand.

Business cards & stationery

Business cards, letterhead, envelopes are the basics that make your brand feel real and established when someone holds them.

Stickers & labels

Die-cut stickers, product labels, packaging inserts designed to be on brand and print-ready.

T-shirts & merch

Apparel graphics, hat embroidery files, tote bag designs or whatever your team wears or your customers want to take home.

Flyers & print marketing

Event flyers, promotional postcards, menus, posters — designed for print and formatted correctly so nothing gets cut off at the printer.

Signage & displays

Banners, window graphics, trade show materials sized and set up correctly for large format printing.

Social media graphics

Branded templates for posts, stories, and covers so your social presence looks as considered as everything else.

Why it matters that one person designs it all.

Most businesses end up with a different designer for every piece someone made the logo, someone else did the cards, a friend did the shirts.

When one person designs your website, your brand, and your print materials, everything speaks the same visual language.

Fonts and colors that match your website and brand exactly
Files delivered in every format you need — PDF, PNG, AI, SVG
Someone who knows your brand and doesn't need to start from scratch
Fast turnaround for simple projects, no agency overhead

"Working with McLaren was easy and a relief. She took this huge burden of a website redesign off my plate and got it done in a manner that was effective and respectful of my time."

Harlan Price

Ready for print that looks as good as your business?

Winchester, VA based. Serving businesses everywhere.

A few things people usually ask.

I design and deliver print-ready files. You take those files to whichever printer you prefer local or online. I can recommend good options if you're not sure where to start.
Whatever you need PDF for print, PNG for web, SVG or AI for scalable use. I make sure you have every format so you're not stuck when a printer asks for something specific.
Not necessarily. If you have a logo and some sense of your colors and fonts, that's enough to work with. If you need a full brand first, I offer branding packages that can run alongside or before the print work.
It depends on what you need and how many pieces. A single business card design is a very different project from a full merch line. Reach out with what you have in mind and I'll give you a straightforward quote.
Simple print projects like business cards or stickers typically move fast often within a week. More complex projects take longer. Let me know if you have a deadline and I'll tell you honestly whether we can make it work.

THE PROCESS

Step 1 : Consultation

Coffee, lunch or a quick meeting during your busy day. Let’s meet, so I can best understand your business story.

✸ Business discovery form

✸ Share your business story

Step 2: Make a plan

After our consultation and you have returned the business discovery form, we will meet together to iron out the specifics. I will propose a solution for our project that includes timeline, cost estimate, scope, plan for maintenance and tools.

✸ Initial project proposal

✸ Cost Estimate and set a scope

Step 4: Design Development

I take your goals and our plan and turn them into a design with clear motives.

✸ We refine the scope together

✸ Content list

Step 5: Implementation

I will meet with you to go over the final design and when you are ready I will launch the site.

✸ Final changes!

✸ DNS and Nameserver updates

Step 3: Complete Proposal

I will send over our final changes in one document for easy approval.