Website Design for Small Businesses in Front Royal, VA

I design websites for small businesses in Front Royal and across the Shenandoah Valley. Every project starts with a face-to-face visit at your place of business, because the best websites come from actually understanding what you've built.

Built for Where Your Front Royal Business Is Going

Most businesses in Front Royal offer a great customer experience, but don’t know how to translate the same care and attention visually or online. Owners who reach out aren't starting from scratch. Something shifted a new push, a rebrand, a season of growth and their current site just isn't keeping up. It looks like it did two years ago. It doesn't say what the business has become. And it's quietly costing them customers to competitors who look more credible online.

That's exactly what I fix. I build websites that reflect where your business is going not just where it started. I offer flexible support, based on your business needs from full hand-off to monthly updates.

Every Project Starts With a Visit. I Want to See What Makes Your Business Worth Choosing

Before I design a single page, I come to you. I sit in your space, watch how your business works, and learn what makes your business worth choosing. That first visit is where I find the details that make a website feel real the thing your best clients say about you, the atmosphere of your shop, the way you talk about what you do.

What's included.

Every website build is custom quoted, no templates. Here's what every project includes.


Custom Website Design

Never a template or generic design. Every page is oriented around your brand vision and business goals. I design the structure and funnel to align with your business goals i.e. getting leads, selling a service, viewing results etc.


Content and Copywriting

We strategize together how you want your brand to be represented and I write copy that captures that.


Photo and Video

We strategize further to decide if and how you would like produce videos and photos for your site. These assets are yours so they can also be used in ads or social media posts.


SEO Setup

As I write copy, I optimize your headings and paragraphs to show up in local search. This is foundational for your site because a great looking site is useless if it does not show up in search for your customers.


Mobile Optimization

I make sure that your site looks as good on mobile as it does on desktop. Let’s be sure that your services are available at your audience’s fingertips.


Post Launch Support

I am here for you and your business as you need support. If questions come up or you need your website to grow alongside your business.

What Clients Say

I take time to meet my clients in person to see their business in action and capture the unique experience that they offer.

Bluestone bike and run Logo

"She is able to help me take my ideas and create a finished product. She is very patient and thoughtful in her approach and easy to work with. She has an eye for design and a good aesthetic vision."

Charlie Snyder

"Working with McLaren was easy and a relief. She took this huge burden of a website redesign off my plate and got it done in a manner that was effective and respectful of my time."

Harlan Price

Ready for a that looks as good as your business?

A few things people in Front Royal, VA usually ask.

  • very project is custom quoted based on your specific needs, goals, and the scope of work involved. The best way to get a real number is to have a conversation reach out and we'll figure it out together.

  • Most projects are completed in 4 to 6 weeks from our first meeting to launch. Timeline depends on how quickly we can meet, how much content needs to be written, and how many feedback rounds are needed.

  • No. Copywriting is included in every build, and I also offer on-location photography so your site has real images of your business, team, and work, not stock photos.

  • I build on Squarespace, Webflow, Wix and Wordpress. I make a recommendation depending on which is best for you. Squarespace has great native marketing and lead generation tools. While Wix is great if you are already familiar with it and want to make your own updates, and Wordpress and webflow are great if we need custom features or need to build out a custom CMS. Whatever we decide on will be the best for you.

  • Yes. I'm based in Winchester, VA and love working with local businesses but I work with clients everywhere remotely.